A literature review with our take on three pillars of the adaptogen class: ashwagandha, rhodiola, and reishi. We focus on the dose-response and timing data — and where the marketing has outpaced the science.
If you'd like the full reading list and clinical references for this piece, our research team can send a copy on request — just drop us a line.
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Two products can list the same dose and deliver wildly different outcomes. Our head of research walks through the chemistry your body actually absorbs.
How we approach habit design — anchored to existing behaviours, paced to your day, never more than five minutes.
A morning at Yamamoto-san's mushroom farm on Hokkaido — and why we have never moved suppliers.